COMPANY PROFILE

Zhengzhou Nissan Automobile Co., Ltd. was established in March 1993. It is a national high-tech enterprise and the first complete vehicle joint venture of Nissan Co., Ltd. in China. It joined Dongfeng Group in 2004 and is a wholly-owned subsidiary of Dongfeng Limited, with Chinese and Japanese equity holdings of 50% each. The company has a registered capital of 1.29 billion yuan, an annual output value of 6.2 billion yuan, and nearly 3,000 employees.

The company implements a dual-brand development strategy, owns two major brands, NISSAN and Dongfeng, and has been ranked among the top three in the domestic pickup truck market for many years. Focusing on pickup trucks and off-road SUV models, it has a full value chain business system from product research and development, supply chain management, production and manufacturing to marketing services. It has more than 200 first-level dealers, more than 500 second-level dealers, and more than 400 after-sales service stations, forming a sales service network system integrating vehicle sales, parts sales, and after-sales service, providing customers with convenient, fast and comfortable vehicle purchase and maintenance experience.

The company continues to expand its overseas market, and has established three KD assembly plants in Sudan, Ethiopia, and Venezuela. Its vehicles are sold to more than 50 countries and regions around the world.

1993

Established

3000 +

Employees

50 +

Exporting Country

298

Patent

https://www.zznissan.com/wp-content/uploads/2025/01/img_about_us.webp

Zhengzhou Nissan Automobile is continuously striving to prioritize customer satisfaction through an endless spirit of challenge toward technological development and top-notch products.

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R&D Capabilities

Zhengzhou Nissan Technology Center was established in 1993. It is a nationally recognized enterprise technology center, a demonstration site for technological innovation in Henan Province, and one of NISSAN’s 22 global R&D bases. The company has the ability to design and develop complete vehicles, and has built a complete independent brand new product development process based on the Nissan V-3P process. In terms of R&D technical capabilities, it has the ability to independently design and develop new platforms. It has complete independent trial production and verification capabilities for complete vehicles (120 units/year) and more than 300 sets of test equipment. It can independently carry out experiments such as vehicle reliability verification, new energy three-electric verification, component environmental verification, and electronic and electrical stability verification. The high and low temperature ring mold & emission laboratory has obtained national certification-CNAS.

Manufacturing Capabilities

Zhongmu Factory is the complete vehicle production plant of Zhengzhou Nissan. It was built and put into production in 1990. It is the global pickup production and export base of Dongfeng and Nissan. In July 2019, it was rated as the first batch of intelligent manufacturing benchmark enterprises in Henan Province. The NISSAN manufacturing system and standards have been fully introduced, and it has reached the first-class level of NISSAN’s overseas KD factories in terms of QCT and other aspects. The factory can realize the co-production of multiple models such as pickup trucks, SUVs, PVs, etc., including four major production processes: stamping, welding, painting, and assembly. The assembly workshop can realize the mixed production of load-bearing and non-load-bearing chassis, which is the first mixed flow line in China.

Special Vehicles and New Energy Business

Zhengzhou Nissan is based on “professional + special”, and continuously optimizes vehicle solutions to meet customers’ diverse needs by providing customers with personalized and customized special vehicle products. In the long-term practical exploration, it has established a number of special vehicle standards, obtained more than 20 national patents, and accumulated more than 100 special vehicle models mainly based on pickup trucks. The products are deeply rooted in many fields such as public security, electricity, and emergency. Zhengzhou Nissan is one of the first vehicle manufacturers to pass the national “new energy vehicle production qualification” review. The new energy business started in 2006 and has developed for 17 years. It has rich experience in the development and application of new energy vehicles.

We Will Create Better Value

Achieving a greater, more meaningful purpose from a human perspective and doing the right thing for humanity.

Corporate Social Responsibility

Zhengzhou Nissan fulfills its corporate social responsibility, focusing on financial aid for poor college students, donations to pickup truck villages, and rural revitalization. It has jointly created the "Hand in Hand Project" public welfare brand with the Zhengzhou Charity Federation, formed sub-brands such as "Successful Dreams", "Happy Growth", and "Dream Classroom", and built a good corporate responsibility image.

Development Plan

During the "14th Five-Year Plan" period, Zhengzhou Nissan will take "assuming the responsibility for the development of Dongfeng Pickup Business" as its business development positioning, focusing on pickup and non-load-bearing SUV business.