Dongfeng Automobile Company Innovations Redefining Global Mobility

Dongfeng automobile company is reimagining how people and goods move, with innovations that make electric mobility practical, reliable, and ready for scale.

Built for the Real World: Why It Matters

Range anxiety, winter mornings, rough pavement, long duty cycles - these are not edge cases. They're daily life. Dongfeng automobile company designs around these realities. Our engineering playbook blends globally unified control standards with top-level wire-body production to cut variation and speed diagnostics. A 10-year anti-rust paint process protects vehicles in coastal air, rainy seasons, and salted roads. Water-cooling manages thermal loads during fast cruising or steep climbs. Inside, a “space-capsule” layout, library-grade quiet, and aerospace-grade zero-gravity seats keep drivers fresh when the day runs long.

We also listen to fleets. Predictable costs and uptime win every bid. So our choices target durability, easy service, and consistent behavior across temperature swings. The result is an EV experience that feels familiar on day one and still solid on day one thousand.

✅  Pain Points We Solve

•  Predictable range across seasons with a standard Battery Heating System, so winter doesn't derail the schedule.

•  Lower noise and vibration for city and highway duty, thanks to library-grade tranquil spaces and SUV-class handling.

•  Everyday confidence from four-wheel disc brakes and tire-pressure monitoring, built on a cruiser-class body and space-class frame for stability on mixed roads.

RICH7 EV: Efficient Power, Confident Range

The RICH7 EV is our clean, capable answer to daily mobility for commuters, families, and working fleets. It pairs a Permanent Magnet Synchronous Motor with a 77 kWh Lithium Iron Phosphate (CATL) battery. The integrated motor-rear axle, mounted at the rear, simplifies the driveline, improves traction, and reduces maintenance touchpoints. A single-stage central reducer keeps response crisp while limiting mechanical complexity.

Numbers matter when you plan routes, charge windows, and delivery promises. Peak power reaches 120 kW with 420 N·m of peak torque for confident merges and overtakes. Rated output of 50 kW and 170 N·m supports efficient cruising. With 453 km of range, a driver can finish a full shift or a long family day without hunting for a plug. Top speed exceeds 130 km/h, leaving ample buffer for modern highways. Thermal stability is anchored by water cooling, which keeps performance consistent across weather and terrain.

✅  Powertrain at a Glance

•  Permanent Magnet Synchronous Motor

•  77 kWh CATL LFP battery with Battery Heating System (standard)

•  Range: 453 km

•  Maximum power/torque: 120 kW / 420 N·m

•  Rated power/torque: 50 kW / 170 N·m

•  Transmission: Single-stage central reducer

•  Layout: Integrated motor–rear axle, rear-mounted

•  Cooling: Water cooling

•  Maximum speed: > 130 km/h

These choices form a tightly integrated electric SUV platform. Fewer moving parts. Smoother delivery. Easier training for new drivers. If you search for “Dongfeng automobile company RICH7 EV specifications,” this is the substance behind the headline.

Design & Safety That Reduce Daily Friction

The RICH7 EV wears an SUV design with LED daytime running lights for visibility and a confident stance. Step inside and the passenger-centric interior centers on a humanized technology screen - clear, quick to learn, and gentle on the eyes. A 360° full-view imaging system eases parking, warehouse maneuvering, and tight alley turns. Underneath, the cruiser-class body and space-class frame give the chassis its calm, planted feel. You notice it over expansion joints, on cloverleaf ramps, and when a gravel lane interrupts an otherwise smooth route.

Comfort and control go hand in hand. Zero-gravity seats support posture on long drives. The spacious cabin swallows family gear or fleet cargo without drama. Good energy consumption helps every kilowatt-hour go further. And with four-wheel disc brakes plus tire-pressure monitoring, safety stays front and center even when the schedule gets tight.

A Partner for Cities, Families, and Fleets

Innovation matters only when it scales. That's why Dongfeng automobile company aligns engineering and manufacturing from the start. Globally unified control standards keep behavior consistent across markets, so a driver trained in one city can hop into a vehicle in another and feel right at home. The anti-corrosion strategy protects residual value. The thermal system and drivetrain integration reduce unplanned downtime. For operators, this translates to healthier total cost of ownership and simpler rollout plans.

City mobility programs want quieter streets and cleaner air without sacrificing reliability. Families want comfort, room, and peace of mind. Business owners need predictable operating costs and vehicles that don't scare the accounting team. The RICH7 EV addresses all three: practical range, steady performance, and SUV-grade handling for complex routes or rougher surfaces. It's an EV that gets on with the job.

✅  Why Choose Dongfeng Automobile Company

•  Consistency: One standards framework across plants and markets.

•  Durability: Paint and body processes designed for a decade of protection.

•  Usability: Interfaces and visibility features that reduce driver stress.

•  Capability: High crossing ability and calm chassis behavior when roads get messy.

If your checklist includes specification clarity, uptime, driver comfort, and cost control, this platform checks every box without overpromising. And because the RICH7 EV is built on proven components - the CATL LFP pack, water-cooled PMSM, and single-stage reducer - scaling a fleet becomes a training and charging exercise, not an experiment in failure modes.

Call to Action: Ready to run a pilot or book a test drive? Connect with our team to explore RICH7 EV packages, onboarding, and training that fit your routes and charging plan. Whether you manage ten vehicles or a thousand, Dongfeng automobile company will help you electrify with confidence and keep your schedule on track.